You're not lazy. You're not broken. You've just been given the wrong tools.
You've tried diets. You’ve tried plans. You may have tried weight loss drugs.
You may have lost weight before - and gained it back. Again.
And you're stuck in a cycle of frustration, and every “new start” feels harder than the last.
It’s time for something different. Something real.
This is not another app, meal plan, or fitness challenge.
This is a proven mindset-first coaching program that shows you how to build habits that last a Lifetime - even on bad days.
The Pyramid of Change program, created by Dawud Osborne, a certified Health & Wellbeing Coach who’s guided hundreds to successfully lose weight and improve their health through his unique coaching sructure and approach, working both privately and within the NHS.
This program teaches you how to change habits from the inside out using my proven Pyramid of Change program - a structured framework that breaks transformation and weight loss down into achievable and doable parts.
The structured proven framework is built from:
Cognitive Behavioural Therapy (CBT) – changing the way you think, to change the way you act.
Stoic Philosophy – focusing on what’s within your control, and letting go of what isn’t.
Habit Science – turning small steps into lasting change.
20+ Years of Coaching Experience – in the NHS and privately.
Desire: Tap into your real reason for change.
Self-Discipline: Develop consistent action, even on bad days.
Knowledge: Learn what actually works.
Barriers: Identify what’s really getting in your way.
Nutrition: Eat for health, not hype.
Exercise: Move with intention, not guilt.
Consistency: Build habits that don’t fall apart.
You won’t be left guessing. This system teaches and shows and exactly what to do.
✅ You’ve tried losing weight unsuccessfully
✅ You want something realistic, grounded, and honest
✅ You’re sick of starting over and want to get it right this time
✅ You want your health to support your life - not control it
If you struggle with your weight or health, then this program is absolutely for you.
📱💻📲 🎓 Your course always with you — PC, tablet, or phone
Everything is self-paced, straight-talking, and built to be practical.
This isn’t just “tips on mindset.” It’s a structured, evidence-based framework that will help you to lose weight, and keep it off, for good.
Enrol today for just - £67
Includes 30-day confidence guarantee - full refund if it’s not for you.
I stand behind this course because it’s based on what I’ve seen work with hundreds of patients in the NHS - not trends, gimmicks, or guesswork.
If you complete the course and genuinely feel it didn’t deliver value, I’ll give you a full refund - no awkward questions.
All I ask is that you show me you gave it an honest go - watched the videos, did the worksheets, and tried applying the lessons.
Purchased courses can be accessed by simply logging in to our membership website. All course materials are available at your fingertips. Or download the Education by SendPulse App for seamless access on the go.
Whether you're at home or on the move, your course will always be just a tap away.
It’s a structured online coaching program focused on mindset and permanent behaviour change. You’ll learn the 5 essential steps — Desire, Self-Discipline, Knowledge, Barriers, and Action — that form the foundation for lasting lifestyle change. Without this, no diet or fitness plan sticks.
Anyone tired of starting over. Whether it’s weight loss, managing a health condition, or building healthier habits, this program gives you the mindset you need to make change stick.
No. This isn’t an exercise plan. It’s about mindset and permanent lifestyle change. You’ll take what you learn and apply it at your own pace, no matter your current level.
That depends on how you apply it. Many people notice a mindset shift and noticing change within days. What matters most is that you’ll gain the tools and structure to finally stop starting over.
That’s exactly why this program exists. Most people fail because they skip mindset and rely only on motivation or will-power. The Pyramid of Change fixes the root cause.
No. This mini-program is self-guided. If you’d like personal support, there is a coaching option where we work together directly. Details are inside the programme.
It’s not a diet, fad, or motivational pep talk. It’s a no-nonsense, evidence-based system built from CBT, Stoicism, and 20+ years of real coaching experience with real people..
You’ll get instant access to your personal dashboard with videos, lessons, worksheets, and quizzes you can complete at your own pace.
Yes. I don’t do fake deadlines or false discounts. This program will be here when you’re ready. The only difference is how much longer you stay stuck where you are.
Click the "CLICK HERE TO START TODAY" button to join today and start building the mindset for permanent change.